Wednesday, June 25, 2025

“A brand is not a logo…”

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"A brand is not a logo." I’ve said those words so many times the people around me have started to roll their eyes. “Here he goes a...
Tuesday, March 18, 2025

Six questions to ask yourself before giving feedback on creative

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At some point in your marketing career, you’ll probably be asked to give feedback on creative. Before you open your mouth, ask yourself thes...
Friday, November 10, 2023

A trick I use when I write about AI

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I don’t really have a hot take on AI. But I do have a trick I use when I write about it. After I’m done, I replace the word “AI” with the na...
Friday, June 12, 2020

Some thoughts about COVID-19 and the future of travel

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For three years, we’ve heard rumblings. The ecological cost of leisure travel was unconscionable. Millennials couldn’t wrap their heads ar...
Thursday, May 21, 2020

If you're going to read one book by Thomas Pynchon, read The Crying of Lot 49

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Over the past three years, I've read them all. I flew through the earth with The Chums of Chance. I kicked through California beaches ...
Friday, May 1, 2020

My EP is streaming anywhere you might want to stream it.

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Work for Waste is lo-fi indie rock made from Fender guitars, dry drum kits and the occasional facsimile of a vintage electric piano. Fr...
Monday, March 23, 2020

Well, that was underwhelming

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Eight books into my half-assed writing career, I got tired of begging my friends and family to write me reviews. So for my ninth and tenth...