Agency Models, three years later

A presentation on emerging agency models that I did three years ago has been favorited by folks from AKQA, BBDO and Razorfish, and continues to attract attention on Slideshare. Is it still relevant today? Or has the industry passed it by? Check it out and let me know what you think.

News spreads fast on the tubes

Wow. Even Zeus Jones is picking up Andrew's VC Wear presentation.

UPDATE: More at Redeye VC and Webyantra, and from Dow Jones.

Stories and Spectacles: A slideshow

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TD50 2008 judges I'd like to see: Gareth Kay

The Denver 50 2007 judging panel was maybe the greatest ever assembled for a local show. Mike Lescarbeau, Mike Byrne, Rob Rasmussen and Kevin Roddy. I defy you to name four more influential creatives in America. I'd love to keep the bar high for 2008. One person I'd like to see is Modernista! planner Gareth Kay. This presentation from his Slideshare page explains why:

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Agency segmentation: A slideshow

A couple of years ago, I realized my favorite agencies don't market themselves as brand agencies or online agencies or promotional agencies. BBH, Anomaly, Strawberryfrog and others are just out there doing, you know, stuff.

But I'd never advise a client to position itself as an all-purpose stuff doer. So I started mulling over new ways to position agencies. And an online discussion primarily driven by Adam Crowe, Zeus Jones and AgencySpy resonated with me.

As a way of sharing the discussion with coworkers, I created this PowerPoint presentation. (I know, I know. Scary stuff, writers messing with presentation software. It's literally my first time using PowerPoint.)

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