I recently got confirmation from a fourth judge. Adam Owett is currently the Executive Vice President of the Creative Group at SONY BMG Music Entertainment. Before that, he was the Global Creative Director at Grey Worldwide. His job description at Sony reads like this:
Head "everything creative except the music" for all Sony BMG labels... [Including] videos, viral, packaging, online, mobile, in-store, all advertising, some merchandise and media buying/planning.
In other words, he is creating big ideas for a big brand on the biggest stage you can imagine. We're honored to have him join the judging panel.